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Head of Retention Marketing

Are you bored of the norm? Do you fancy being the first “Head of” to take responsibility for the customer retention channel for this multi-channel, consumer centric, financial services business based in the East Midlands.
We’re bucking the trend and we’re growing at a rate of knots so we need someone who can come up with some brilliant incentives for our customers throughout their experience and lifecycle with us!
So, are you creative as well as commercial? We’re open to receiving applications from those frustrated in their current roles or stuck at the clichéd ceiling.

JOB DESCRIPTION:
The first thing you will need to do is have a thorough review of what we’re doing. From there the role is your own, we’re keen for you to lead the way with some industry leading ideas and break the boundaries of what might be deemed in other environments as a conservative view. We’re keen to remain an industry disruptor!
Here are the parts of the business and tasks we’ll need to put together an influence!
·You will take full responsibility for retention and marketing campaigns across Digital, Offline and work closely with the call centre leadership team.
·Take responsibility for a small team, but understand how to manage in a matrix environment.
·You’ll come up with some groundbreaking Marketing campaigns that will wow our industry. We need you to push the boundaries!
·You’ll need to understand Data & Insight, in fact you’ll be an advocate of the data and help improve its presence in decision making situations across the wider business.
·Bring another customer centric view to the team, this will help us keep our customers engaged across a range of our products and services.
·Be different, we want different and people that challenge the norm!
Who we are looking for: Head of Marketing - Retention
·Do you talk about propositions?
·Can you prove you are customer centric?
·Are you totally disruptive and always wanted an environment that offers you genuine autonomy?
·Do you understand the loyalty, renewals and retention environments?

THE COMPANY:
SME Financial Services business who are growing fast and very acquisitive. They have a number of growth strategies across a solid portfolio of business units. Their finance products cover both consumer and business products. It’s a friendly, fun and growing SMT who share the same passion for work and life balance while creating a successful and robust business that rewards.
 
Salary: c£75,000 but don’t be put off if you’re on £50k or £85k! We’re totally open!
Location: Remote working, Head Office is based in Brackmills Industrial Estate, Northamptonshire.
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